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While hippy styles were born in the ’60s, they developed in the ’70s to become a key look for the decade. One of the most famous styles of the era, hippy outfits often featured unique, colourful designs. While cuts were kept simple and styles remained casual, the trend was bold and expressive. Denim, suede, bright prints and patterns, and flares all played a significant role in the trend. Although full hippy outfits can appear overly excessive in today’s environment, elements from the style can easily be incorporated to create a chic and modern, hipster look.

“When things shifted politically a few years ago in the U.S., it was important to me to I speak out, because I could see that a lot of marginalized communities were going to be really affected, including several of the communities I’m a part of. I felt that, as someone with a platform—albeit a small one—it was still my responsibility. Still, on a weekly basis, we upset people.”


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It seems like every week a fashion brand is rallying behind a political candidate, collaborating with a nonprofit, or announcing a new sustainability initiative—in other words, companies are trying to prove they are more “conscious.” Being “conscious” has become a talking point. Credit the current political climate or the idea that customers want to shop their values, but more and more designers are being vocal about where they stand on certain issues, and companies are increasingly transparent about their business or manufacturing practices.
“When things shifted politically a few years ago in the U.S., it was important to me to I speak out, because I could see that a lot of marginalized communities were going to be really affected, including several of the communities I’m a part of. I felt that, as someone with a platform—albeit a small one—it was still my responsibility. Still, on a weekly basis, we upset people.”
In the ’70s, aerobics began to rise in popularity and, as a result, sporty-chic fashion became a major style. The trend, which is somewhat an original version of today’s athleisure look, combined comfort with style for a relaxed yet elegant appearance. More specifically, the look favoured minimalist shapes and silhouettes and injected casual wear with athletic styles, such as sports jackets, sneakers, jogging suits, caps, and T-shirts. This trend is easily wearable thanks to sports luxe looks. To add a more original feel, simply include some identifiable 70’s details, such as a turtleneck sweater, to your outfit. 

I LOVE this mascara. I have been using it for years. I have tried expensive mascara from high end brands, and everything in between. This is one I always come back to. The formula is great, but I think it’s the brush that does the real magic. I have even thoroughly cleaned the bottle and brush of an old bottle that I was done with, and used the brush with one of my crazy expensive name brand mascaras. The formula does start to get a little clumpy when it starts to get old, or if you keep using too many layers (and I mean like 5 or 6 layers). Thinking about stocking up...just in case they take it away or discontinue it for some reason...
The color was fine, but it dried down so quickly once applied, the formula was sticky before it dried down, and my lashes were spidery like I'd never seen with one application! The wand is promising, curved to the lash and the bristles well distributed but something about the product was too thick. It is very effectively waterproof. If you're looking for a subtle mascara look, this isn't the one, but if you're into a dramatic mascara (i.e. a little thick and clumpy) with little room for error during application, this mascara is the one.
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